Making it simple to have a great time in another country.
THE CHALLENGE
Create and design an app that navigates travelers through a city.
the solution
After visiting Barcelona on a friends trip and struggling to weed through the touristy internet recommendations, I wanted to create a young adult focused travel app with recommendations that have been thoughtfully suggested, helping people save time and have fun.
keep it simple,
keep it easy
With a straight-forward interface, and a social media-esque menu format, usability is easy and instant.
Curated picks,
LOCAL experience
As a suggestion app, we list only places we believe to truly be worthy of your limited time and explain why underneath along with some travel tips from locals.
explore BARCELONA, online or offline
With the ability to download your trip itinerary to your phone, travelers can feel safe with access to maps and addresses when international phone service is not an option.
LOGO
Pulled from the infamous beach skyline, the famous W building and palm tree makes up the center logo while the mark as a whole resembles a travel patch.
ICONS
These custom-made icons are whimsical, structured, and all about exploration.
User Personas
After discovering many travel apps offer the same touristy options, I felt the new wave generation needed their own app leading them through cities.
CREDITS
design
Jenna Stearns
photography
Adobe Stock
Multiple Image Sources